Data, Profit & Decision AI
Cometly
Cometly is a marketing-attribution platform for ecommerce teams that need to connect advertising activity with store events and use those measurements to guide budget decisions. It is purpose-built around attribution operations and ad-spend decisions rather than only collecting dashboard metrics.
- Platforms
- Shopify
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Buying view: It is purpose-built around attribution operations and ad-spend decisions rather than only collecting dashboard metrics. Attribution quality depends on correct pixel, CRM, and ad-platform setup; its own pricing page says it does not offer a free trial because setup is required for useful results.
Capabilities
Cometly connects ad platforms, Shopify, and CRM events so a growth team can see how campaigns and touchpoints are associated with leads, purchases, and revenue, then send captured conversion signals to connected destinations. Its biggest advantage is a single attribution layer across the paid-media journey, which helps operators compare channels without relying only on each ad platform's self-reported totals.
What problem it addresses
Advertising teams need to connect store revenue with ad, CRM, and campaign signals before they can use attribution to make spend decisions.
How people use it
Shopify-connected attribution workflow. Advertising performance measurement for spend decisions. The pricing page describes connections to CRM, ad platforms, and warehouse destinations.
The team connects traffic and commerce sources, Cometly associates touchpoints with outcomes, operators review attribution, and selected conversion data can be sent onward.
What each module does and its role
Shopify attribution
Shopify-connected attribution workflow. The connection places Shopify conversion events beside campaign touchpoints so the team can review channel contribution.
Advertising measurement
Advertising-performance measurement for spend decisions. Marketers compare advertising spend with measured outcomes before reallocating budget or changing a campaign.
CRM and ad connections
Connections to CRM, ad platforms, and warehouse destinations listed on the pricing page. Teams use the resulting information to make subsequent purchasing, allocation, production, or fulfillment decisions.
Onboarding
Onboarding support for configuring an attribution stack. The onboarding work establishes the data sources and conversion events the attribution view will rely on.
Commercial plans
This table reflects the current public pricing page checked on 2026-09-03. Each row keeps the plan's documented allowances, capabilities and separately priced add-ons together so the tiers can be compared without treating the headline price as the whole offer.
Cometly usage-based plans
| Product or sales surface | Scope | Public price and status |
|---|---|---|
| Core | Full-funnel attribution, priced based on monthly pageviews. Included plan entitlements
| Usage-based quote |
| Enterprise | For sending attribution data into warehouses, internal systems and AI agents. Included plan entitlements
| Custom usage-based quote |
Comparable tools: price and workflow
| Tool | Workflow difference | Official public price reference |
|---|---|---|
| Triple Whale | The decision is where to allocate paid budget using connected store, ad, and conversion data. Compare pixel and event coverage, identity matching, reporting model, CAPI or ad-platform return paths, and reconciliation process. | $0/month |
| Northbeam | The decision is where to allocate paid budget using connected store, ad, and conversion data. Compare pixel and event coverage, identity matching, reporting model, CAPI or ad-platform return paths, and reconciliation process. | Custom quote through an agency partner |
| Rockerbox | The decision is where to allocate paid budget using connected store, ad, and conversion data. Compare pixel and event coverage, identity matching, reporting model, CAPI or ad-platform return paths, and reconciliation process. | From $150/month |
| Polar Analytics | The team needs a shared ecommerce data layer and recurring reports across sales, marketing, inventory, or finance inputs. Source mapping, transformations, metric definitions, refresh timing, and data ownership decide whether the report is trustworthy. | From $750/month; GMV-based scope |
| Google Analytics | The primary need is a general measurement baseline for onsite behaviour, ecommerce events, and funnel analysis. It is not a complete attribution or profit system; event quality, consent, configuration, and exports still need active ownership. | $0 |
Frequently asked questions
How does Cometly fit into an ecommerce workflow?
The team connects Shopify, advertising, and CRM signals, lets the platform associate activity with revenue, and sends the resulting measurement data to reporting systems or connected destinations.
How is Cometly priced?
The public price reference shown here is usage-based.
What is the main Cometly boundary to check?
Attribution quality depends on correct pixel, CRM, and ad-platform setup; its own pricing page says it does not offer a free trial because setup is required for useful results.
Native connections
Map ad clicks to HubSpot contacts, deals, and lifecycle changes so pipeline and revenue can be analysed against acquisition sources.
Cometly integrationsSend leads created through Help Scout into Cometly so support-originated demand can appear in attribution reporting.
Cometly Help Scout integrationSources
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