方法与优势
用主体、场景、风格、构图、光线的固定结构写清楚画面,团队在生图前就能发现遗漏。为同一件商品制作不同位置的素材时,可以只改背景或画幅,保留准确的商品描述,减少不同图片之间的商品信息偏差。
为白底商品图、使用场景图或店铺视觉素材编写更具体的 AI 商品图提示词。把商品真实材质、颜色、参考图和图片用途交给助手,这项 Skill 会按主体、环境、风格、构图与光线组织描述,形成可以交给生图工具使用的视觉指令,减少只写“高级感商品图”带来的反复试错。
运营常常知道想要哪种感觉,却没有把商品主体、背景、拍摄角度和光线说明白。这项 Skill 会把这些要求拆开,帮助你写出明确的画面描述,同时区分商品不能改变的事实和可以自由设计的场景元素。
适合为商品详情页、活动素材或社交内容准备生图指令。它的交付物是提示词,不是图片文件,也不会上传 Mobazha 商品。生成图片后,可以对照真实商品检查外形、材质、颜色和配件,筛掉会让买家产生误解的画面。
用主体、场景、风格、构图、光线的固定结构写清楚画面,团队在生图前就能发现遗漏。为同一件商品制作不同位置的素材时,可以只改背景或画幅,保留准确的商品描述,减少不同图片之间的商品信息偏差。
把目标人群、画幅和使用位置写进提示词,明确图片究竟服务于商品展示、场景说明还是活动传播。生图工具可以另行选择;这项 Skill 帮助运营准备和修改创意指令,让产出的方向更接近实际需要的素材。
准确商品参考、材质与颜色细节、受众、宽高比和独立生图工具。
使用能发现已安装 Skill 并读取辅助文件的兼容 Agent。外部服务或创作运行环境需另行配置。
它编写提示词,不直接生图或上传 Mobazha 商品。生成细节仍需对照实物检查。
将指令发给实际使用该 Skill 的 OpenClaw Agent,由它安装指定发布者的版本并检查工作区配置。
请在我当前的 OpenClaw 工作区安装 @fengzie/mobazha-product-image-prompt,固定版本 0.1.0。使用该发布者的原始 ClawHub 包,不替换成其他同名包。先检查是否已安装,不强制覆盖本地修改。执行:
openclaw skills install @fengzie/mobazha-product-image-prompt --version 0.1.0
openclaw skills info mobazha-product-image-prompt
阅读 SKILL.md 及安装参考文件,列出所需工具、依赖和凭据,返回实际版本、安装路径和准备状态;需要时新建会话。不把安装完成说成已通过业务任务测试。以下为已核对版本未经改写的 SKILL.md。安装完整包才能保留引用的脚本、素材和指引。下方启动提示词为 EcomAgentTools 编写的示例。
---
name: product-image-prompt
description: Craft effective AI image generation prompts for product photography, store branding, and marketing visuals. Use when you need product images, lifestyle shots, logos, or promotional graphics for your Mobazha store.
---
# Product Image Prompt Guide
Create professional product images, lifestyle shots, and store branding visuals using AI image generation tools (DALL-E, Midjourney, Flux, etc.) — without a photography studio.
## When to Use
- Need product images but don't have professional photos
- Want lifestyle/context shots for listings
- Creating store branding (header, avatar, banner)
- Generating promotional graphics for campaigns
- Improving existing product images
## Golden Rules
| Rule | Description |
|------|-------------|
| **Be Specific** | Define subject, environment, lighting, mood explicitly |
| **Natural Language** | Use complete sentences, not keyword stacking |
| **Edit, Don't Re-roll** | If 80% right, refine the prompt instead of starting over |
| **Context Matters** | Include "who it's for" to guide aesthetic decisions |
| **No Brand Logos** | Avoid including recognizable brand elements unless you own them |
## Prompt Structure
```
[Shot type] of [Subject] in [Setting], [Action/State].
[Style], [Composition], [Lighting], [Color], [Quality].
```
### Required Elements
| Element | Description | Examples |
|---------|-------------|---------|
| **Subject** | What to show (be specific) | "slim bifold leather wallet", "handmade ceramic mug" |
| **Setting** | Where it is | "on a marble countertop", "in a cozy home office" |
| **Style** | Overall feel | "minimalist", "lifestyle", "studio product shot" |
| **Composition** | Camera angle | "overhead flat lay", "45-degree angle", "close-up" |
| **Lighting** | Light source | "soft natural window light", "studio softbox", "golden hour" |
| **Color** | Palette | "warm earth tones", "clean white background", "moody dark" |
## Product Photography Styles
### Studio Shot (E-commerce Standard)
Best for: primary product image, clean and professional.
```
Professional product photograph of [product] on a clean white background.
Studio lighting with soft shadows, sharp focus, high resolution.
Shot at 45-degree angle showing product details. Commercial photography style.
```
### Lifestyle Shot (Context)
Best for: secondary images, showing the product in use.
```
Lifestyle photograph of [product] being used by [person description] in [setting].
Natural lighting, warm color palette, shallow depth of field.
Candid feel, authentic and aspirational. Editorial photography style.
```
### Flat Lay (Curated Collection)
Best for: collections, "what's included", accessories.
```
Overhead flat lay of [products] arranged on [surface].
Organized composition with balanced spacing. Soft diffused lighting.
Minimalist styling with [2-3 complementary props]. Clean editorial look.
```
### Detail / Macro
Best for: showcasing craftsmanship, texture, materials.
```
Extreme close-up macro shot of [specific detail] on [product].
Sharp focus on texture/stitching/grain, background softly blurred.
Natural directional lighting emphasizing surface detail. High resolution.
```
## Store Branding
### Store Header Image
```
Wide banner image (3:1 aspect ratio) showing [theme related to your products].
[Style] aesthetic, [color palette]. Clean and modern with space for text overlay.
Professional commercial photography. No text in image.
```
### Store Avatar
```
Minimalist logo icon for [store name/concept]. Simple, recognizable at small sizes.
[Color] on [background]. Modern, clean design suitable for a circular crop.
Geometric/iconic style, no fine text. Vector illustration aesthetic.
```
## Materials and Textures (Be Precise)
| Generic (weak) | Precise (strong) |
|---------------|-----------------|
| "metal finish" | "brushed titanium with subtle anodized reflections" |
| "glass bottle" | "frosted borosilicate glass with matte coating" |
| "leather" | "vegetable-tanned full-grain leather with natural patina" |
| "wood" | "live-edge walnut with hand-rubbed oil finish" |
| "fabric" | "heavyweight organic cotton with a slightly slubbed texture" |
## Lighting Quality (Be Specific)
| Basic (weak) | Professional (strong) |
|-------------|----------------------|
| "bright light" | "diffused golden hour light with soft rim lighting" |
| "dark background" | "deep shadows with subtle gradient falloff" |
| "natural light" | "north-facing window light, soft and directional" |
| "studio light" | "dual softbox setup with subtle fill from below" |
## Anti-Patterns
| Avoid | Why | Better |
|-------|-----|--------|
| "beautiful design" | Too vague | Describe specific visual elements |
| "high quality" | Non-visual | Describe textures, materials, lighting |
| "professional look" | Subjective | Reference specific aesthetic styles |
| "make it pop" | Meaningless | Specify contrast, saturation, or focal emphasis |
| Tag stacking ("4K, HDR, RAW") | AI understands intent | Use natural sentences |
## Product Type Examples
### Physical Product — Handmade Jewelry
```
Professional product photograph of a hand-hammered gold bangle bracelet
on a natural linen cloth. Soft directional lighting creating gentle shadows.
Close-up showing hammer texture detail. Warm, luxurious color palette.
Clean, minimal composition. Commercial jewelry photography style, high resolution.
```
### Digital Product — Design Template
```
Clean mockup showing a digital planner template displayed on an iPad
placed on a light oak desk beside a cup of coffee and a succulent.
Overhead angle, natural window light, soft shadows. Modern minimalist aesthetic.
Warm, inviting color palette. Lifestyle tech photography style.
```
### Apparel — T-Shirt
```
Lifestyle photograph of a person wearing a [color] organic cotton t-shirt,
standing in an urban setting with soft morning light. Shot at medium distance,
natural pose, shallow depth of field on the subject. Clean, modern streetwear
editorial style. Neutral color palette with [accent color] from the shirt.
```
## Workflow: From Prompt to Listing
1. **Generate** — Use your preferred AI image tool with the prompt
2. **Review** — Check quality, accuracy, and brand consistency
3. **Edit** — Refine the prompt or use image editing for adjustments
4. **Resize** — Ensure images meet Mobazha requirements:
- Primary image: square (1:1) or landscape, minimum 600px
- Recommended: 1200x1200px for sharp display on all devices
5. **Upload** — Use `listings_create` or `listings_update` with image data
## Integration with Other Skills
| Skill | Connection |
|-------|-----------|
| `product-description` | Write copy to match the visual style |
| `product-import` | Generate images for imported products that lack them |
| `storefront-cro` | Improve product images based on CRO audit |
| `store-onboarding` | Create initial store branding during setup |
## Example Prompts for Your Agent
> "Generate a product photo prompt for my handmade candles. They're soy wax in amber glass jars."
>
> "I need a lifestyle shot for my leather laptop sleeve — show it in a modern workspace."
>
> "Create a store header image for my organic skincare brand. Aesthetic: clean, natural, botanical."
以下是主要功能的用例提示词,可以直接复制使用。
编写商品棚拍提示词 适用于:编写商品棚拍提示词。请准备:准确商品参考、材质与颜色细节、受众、宽高比和独立生图工具。
请使用已安装的 mobazha-product-image-prompt Skill。任务:编写商品棚拍提示词。输入:[INPUT]。限制:[CONSTRAINTS]。先检查缺失信息,再输出可审查的结果、依据、假设和下一步。它编写提示词,不直接生图或上传 Mobazha 商品。生成细节仍需对照实物检查。[INPUT][CONSTRAINTS]为同一商品创建生活场景简报 适用于:为同一商品创建生活场景简报。请准备:准确商品参考、材质与颜色细节、受众、宽高比和独立生图工具。
请使用已安装的 mobazha-product-image-prompt Skill。任务:为同一商品创建生活场景简报。输入:[INPUT]。限制:[CONSTRAINTS]。先检查缺失信息,再输出可审查的结果、依据、假设和下一步。它编写提示词,不直接生图或上传 Mobazha 商品。生成细节仍需对照实物检查。[INPUT][CONSTRAINTS]在保持商品事实的前提下调整光线与构图 适用于:在保持商品事实的前提下调整光线与构图。请准备:准确商品参考、材质与颜色细节、受众、宽高比和独立生图工具。
请使用已安装的 mobazha-product-image-prompt Skill。任务:在保持商品事实的前提下调整光线与构图。输入:[INPUT]。限制:[CONSTRAINTS]。先检查缺失信息,再输出可审查的结果、依据、假设和下一步。它编写提示词,不直接生图或上传 Mobazha 商品。生成细节仍需对照实物检查。[INPUT][CONSTRAINTS]输入虚构蓝色哑光杯的外形、尺寸、受众和店铺色调。商家需要不同画幅的图片制作指令,同时保持商品比例、光线和视觉风格一致。
案例输入资料:business-inputs.zip
Use the mobazha-product-image-prompt Skill.
Create production-ready image prompts for a product hero, lifestyle image, store banner and brand avatar. Use the supplied product facts and visual direction. Specify composition, lighting, palette, aspect ratio, essential product details and exclusions; leave clear space for banner text to be added by the designer.
The attached business materials are:
- inputs/brief.json
Deliver a complete result.md report that the operations team can read, plus any finished files needed for this task. Keep supporting calculations and evidence with the deliverables. Write the report in English; use the requested target language for customer-facing copy. The business datasets are fictional examples unless the brief explicitly names a live public website.下方直接展示本次 Prompt 产生的主要文件,保留实际输出语言。
Use the following four prompts as a coordinated visual set for US home-office shoppers. Keep the product matte blue and the settings warm white and pale oak. Generate no lettering; the designer should add banner copy afterward. These are finished prompts, not generated images or published assets.
The merchant facts and visual choices are synthetic; no real product reference image was supplied. Any generated product rendering will need merchant approval for physical accuracy before use.
Output: 1:1 square, 1200 × 1200 px minimum recommended delivery. Primary listing image.
Ready-to-use prompt
Create a commercial studio product photograph of one HarborMug stainless-steel drinking vessel with a 500 ml capacity. It has a matte blue exterior, a straight cylindrical body, a gently rounded base, no handle, and no lid shown. Its supplied dimensions are 9 × 9 × 19 cm; preserve a tall, narrow silhouette approximately 19 cm high and 9 cm across. Place it upright in the center of a seamless warm-white background. Use a camera slightly above the rim at a restrained three-quarter view, revealing a small amount of the open top while keeping the body vertical and undistorted. Let the product fill about 78% of the square image height, with comfortable clear margins on every side and the entire base visible. Use a large diffused softbox from upper left with gentle front fill, a soft contact shadow beneath the base, and controlled highlights that preserve the matte finish. Keep the full product sharply focused, with believable stainless-steel material and a clean, unembellished surface. The palette is matte blue and warm white; the product is the sole subject. Deliver a square 1:1 composition.
Exclusions: No handle, lid, straw, accessories, packaging, extra vessels, logos, lettering, price badges, watermarks, glossy blue coating, warped rim, exaggerated perspective, floating base, steam, condensation, ice, cutaway insulation, or performance graphics. Do not add health, environmental, leakproof, or temperature-duration claims.
Output: 4:5 portrait, 1600 × 2000 px target delivery. Secondary listing or home-office editorial image.
Ready-to-use prompt
Create a natural editorial lifestyle photograph for US home-office shoppers, showing one matte blue stainless-steel HarborMug drinking vessel resting upright on a pale oak desk in a calm home office. The vessel has a 500 ml capacity and supplied dimensions of 9 × 9 × 19 cm: show a straight cylindrical body, gently rounded base, no handle, and no lid. Place it in the lower-right middle ground, fully visible, beside a closed unbranded notebook; include only a softly blurred edge of an unbranded laptop farther behind it to establish a working context. Keep the vessel visually dominant, occupying about 40% of the frame height, with realistic scale relative to the desk objects. Photograph from seated desk height with the camera just above the rim. Use soft directional window light from the left and a subtle bounce fill so the matte blue surface retains detail. Focus sharply on the vessel and let the background fall gently out of focus. Use navy blue, warm white walls, and pale oak, with restrained styling and a quiet, welcoming mood. Deliver a portrait 4:5 composition.
Exclusions: No people or hands, readable screens or notebook text, recognizable brands, additional drinkware, lid, handle, straw, clutter, dramatic color casts, wet desk, steam, condensation, ice, microwave, dishwasher, or visual claims about insulation, sustainability, health, or leak resistance. Do not imply that props are included with the product.
Output: 3:1 landscape, 2400 × 800 px target delivery. Text-free background for a designer-composed store header.
Ready-to-use prompt
Create a wide commercial photographic store banner for HarborMug, aimed at US home-office shoppers. Show one matte blue stainless-steel drinking vessel standing on a pale oak surface against a warm-white wall. The vessel has a 500 ml capacity, supplied dimensions of 9 × 9 × 19 cm, a straight cylindrical body, a gently rounded base, no handle, and no lid shown. Position the whole vessel near 78% of the canvas width, with its center around 55% of the canvas height; let it occupy about 62% of the image height and keep its rim and base fully inside the frame. Use a nearly level camera with a slight view into the open top and no wide-angle distortion. Reserve the left 55% of the entire canvas as uninterrupted, low-detail warm-white negative space for text to be added later by a designer. Keep all product details and strong shadows on the right side; any pale oak surface visible on the left must remain visually quiet. Use soft window light from upper left, gentle fill, and a short subtle contact shadow on the right. Maintain a restrained navy-blue, warm-white, and pale-oak palette, with the vessel in crisp focus and the setting softly rendered. Deliver an exact 3:1 landscape composition with no text.
Exclusions: No generated store name, slogan, letters, symbols, logos, watermark, border, buttons, sale badge, text placeholder, extra vessels, handle, lid, straw, busy props, dark gradients behind the text area, or sharp shadows crossing the left 55%. No steam, condensation, or unsupported product claims.
Designer handoff: Add text only after image generation. Keep the text block within x = 5–50% and y = 20–80% of the full canvas. Preview the actual storefront crop before final placement; this master composition does not guarantee that the right-side product survives a centered mobile crop. If a narrow crop loses the product, prepare a separate crop from the approved master or a dedicated mobile composition.
Output: 1:1 square, 1024 × 1024 px target delivery, suitable for a circular crop. Original brand concept for approval.
Ready-to-use prompt
Create an original minimalist brand avatar concept for HarborMug, a store serving US home-office shoppers. Draw one bold, simplified navy-blue silhouette of a tall, handleless cylindrical drinking vessel with a gently rounded base and a single broad warm-white opening near the top. Use flat geometric shapes with a clean vector-illustration aesthetic, smooth edges, and strong contrast on a solid warm-white background. Center the icon within the middle 65% of a square canvas so that a circular crop leaves generous clear space around it. Keep the silhouette upright, balanced, and recognizable at 32 pixels. Use only navy blue and warm white; there is no lighting, shading, photographic texture, or perspective effect in this flat icon. The concept should echo the product's tall proportions without acting as a technical product drawing. Deliver a square 1:1 composition with no lettering.
Exclusions: No wordmark, initials, fine text, handle, lid, straw, steam, waves, anchors, leaves, certification seals, recognizable third-party branding, stock-logo imitation, tiny details, gradients, shadows, metallic effects, border, watermark, or product-performance symbols. Do not present this concept as an existing approved logo.
Use the hero as the first product-rendering candidate. Once the merchant approves its silhouette and blue color, use that approved image as a reference for the lifestyle and banner wherever the selected image tool supports references. Prompt text alone cannot guarantee matching geometry across separate generations.
Review every candidate for the straight cylindrical shape, rounded base, matte blue finish, plausible tall proportions, and absence of a handle or lid. Confirm the hero stays clear at thumbnail size, the lifestyle props do not compete with the product, the banner's left 55% stays empty, and the avatar remains recognizable in a 32 px circular preview. Capacity cannot be verified from an image; do not add visible capacity markings to imply verification.
If a candidate is mostly correct, edit it using a targeted instruction rather than starting over. For example: “Preserve the camera, lighting, background, and approved product silhouette. Remove the added lid and show the open top. Keep the exterior matte blue and change nothing else.” For a banner spacing issue: “Preserve the vessel and lighting. Move all product content to the right 45% and restore uninterrupted warm-white space across the left 55%. Add no text.”
Accept only after visual inspection of the generated files and confirmation of final pixel dimensions and aspect ratios. No images have been generated or visually approved as part of this prompts-only assignment. The supplied care instructions are hand-wash only and not microwave safe; imagery must not depict either prohibited care method. No health, environmental, leakproof, or temperature-duration guarantee is authorized.
案例中的商家经营资料为模拟数据;涉及网站检查时,报告中的页面观察来自所列公开网址。
它编写提示词,不直接生图或上传 Mobazha 商品。生成细节仍需对照实物检查。
核对源码及随包文件:ClawHub 0.1.0。本次为静态审查,不代表已完成安装运行或业务效果测试。
使用获授权输入,不把密钥贴入提示词。采用前检查面向客户的声明、计算、代码改动及任何拟议的外部操作。
为商品图、生活场景图和店铺视觉编写生图提示词。主体、环境、风格、构图和光线结构让视觉简报更具体。
按实际 Agent 选择方式,安装完整包,不要只复制页面中的 SKILL.md。 准确商品参考、材质与颜色细节、受众、宽高比和独立生图工具。 开启新 Agent 会话,明确要求使用 mobazha-product-image-prompt。先用小型样本尝试下方一个场景,并检查输出。
编写商品棚拍提示词;为同一商品创建生活场景简报;在保持商品事实的前提下调整光线与构图
它编写提示词,不直接生图或上传 Mobazha 商品。生成细节仍需对照实物检查。
核对源码及随包文件:ClawHub 0.1.0。本次为静态审查,不代表已完成安装运行或业务效果测试。
核对源码及随包文件:ClawHub 0.1.0。本次为静态审查,不代表已完成安装运行或业务效果测试。
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